In 2020, Reliance Jewels wanted to launch Utkala, a special jewellery collection inspired by the land where the sun and beauty rise, Odisha. This collection reflects the rich artistic heritage of Odisha. To bring this […]
Videos
THE TIME WHEN SCARECROW HELPED TOURISM AUSTRALIA TO PROMOTE THE WOMEN’S T20 WORLD CUP AND INCREASE TOURISM
In 2020, Australia hosted two major sporting events, the Women’s and Men’s ICC T20 Cricket World Cup. While the on-field action was electrifying, the off-field excitement was just as remarkable. To capitalise on this, Tourism […]
SCARECROW HELPS RELIANCE JEWELS TO REKINDLE THE SPIRIT OF ‘THOUGHTFUL GIFTING’
In a world where our days are shaped by the ease of clicks and rapid decisions, jewelry serves as a timeless reminder of emotions that are cherished forever. Scarecrow captured this insight and created a […]
Sportz Village’s New Campaign Celebrates the Inspiring Journey of Dileep, a Cricketing Misfit
Sportz Village, India’s leading school sports organisation, has launched a heartwarming campaign that strikes a chord with every underdog. Titled Dileep, the Cricketing Misfit, this campaign follows the success of their previous initiative, The Syllabus […]
A Home Built for the Future: Edmont by Ashwin Sheth in Kandivali West
When purchasing a home, most people focus on the present—its features, location, and immediate benefits. But have you ever asked yourself: “Will my home still meet my needs 3 years from now?” At Edmont by […]
SCARECROW PRESENTS THE UNISON OF RELATIONSHIPS AND CRAFTSMANSHIP
Conceptualised and executed for the Reliance Jewels Dream Diamond Sale, this campaign captures a universal truth: women love diamonds. However, the emotions behind gifting them make diamonds truly special. By showcasing heartfelt moments between husbands […]
Scarecrow creates a quirky new world of mexican chilling for cristos.
The agency also conceived a chilled-out Cristopher, who is arguably the second-ever human brand mascot of Indian advertising, after Onida’s Devil. Gopal Snacks Limited is the 4th largest manufacturer of ethnic savouries. The brand was […]
Scarecrow M&C Saatchi Unveils ‘Champion ka Syllabus’ for Sportz Village
Conceptualized by Scarecrow M&C Saatchi, the campaign is based on the premise that ‘Champions are not born; they are created in schools.’ The film emphasizes that the school syllabus shouldn’t be restricted to academics but […]
Scarecrow partners SONY SPORTS FOR “IS BAAR DRUGS KI HAAR” CAMPAIGN
Drug abuse amongst youth is a phenomena that can no longer be denied. Sony Sports was passionate about addressing this issue. The intention was to use sports celebrities as influencers to drive this message. However, […]
Scarecrow TAKES INSPIRATION FROM MADHYA PRADESH FOR RELIANCE JEWELS’ AKSHAY TRITIYA CAMPAIGN
Nestled within the heart of India, lies Madhya Pradesh, a state rich in prosperity. The birthplace of timeless ragas, the backdrop for epic tales and traditions and the abode of majestic forts and marvellous tales. […]
ECONOMIC TIMES & BRAND EQUITY PAY TRIBUTE TO HANES’ SUHAAG RAAT TVC, A MASTERPIECE CRAFTED BY the FOUNDERS OF SCARECROW.
In the competitive realm of advertising, where creativity is the currency, Hanes took a bold leap into uncharted territories with its groundbreaking Suhaag Raat commercial. This avant-garde masterpiece was not merely a product promotion; it […]
IF THOSE CANNES ORGANISERS SEE THIS, THEY MIGHT INTRODUCE A NEW AWARDS CATEGORY – ‘BEST PRODUCT WINDOW OF THE YEAR.’
India’s leading mouth freshener brand from DS Group, recently launched a new campaign that emphasizes the painstaking efforts that go into sourcing the choicest of ingredients and creating an exquisite master blend of matchless quality. The […]
Our RANNKAAR CAMPAIGN HAS ALREADY WON THE HEARTS OF CONSUMERS. NOW FOR THE TOUGHER PART, WINNING THE HEARTS OF THE EFFIES JURY!
Reliance Jewels has rolled out a collection to honour the craftsmanship, landscape and intricacies, of the Rann of Kutch salt marsh in Gujarat, India. A film has been rolled out for the collection which captures […]
OUR SONY SPORTS CRICKET CAMPAIGN IS FULL OF UNEXPECTED TWISTS. FOR STARTERS, Pankaj Tripathi IS NOT CHEWING PAAN OR PLAYING A DESI GANGSTER.
Yes, this campaign is packed with plot twists (Think Abbas Mastan) Has an arresting soundtrack (Think Sergio Leone) And is epic (Think Rajamouli) It has a casting couple more sensational than Saifeena, Vicktrina or DeepVeer! […]
