Osian Group approached us for their premium project, Almanova, in Mundhwa, Pune. From the beginning, we knew this project was unique. Our team explored several exceptional campaign ideas, and one stood out, The Rich Are […]
Tag: Digital Agency
Sportz Village’s New Campaign Celebrates the Inspiring Journey of Dileep, a Cricketing Misfit
Sportz Village, India’s leading school sports organisation, has launched a heartwarming campaign that strikes a chord with every underdog. Titled Dileep, the Cricketing Misfit, this campaign follows the success of their previous initiative, The Syllabus […]
A Home Built for the Future: Edmont by Ashwin Sheth in Kandivali West
When purchasing a home, most people focus on the present—its features, location, and immediate benefits. But have you ever asked yourself: “Will my home still meet my needs 3 years from now?” At Edmont by […]
SCARECROW PRESENTS THE UNISON OF RELATIONSHIPS AND CRAFTSMANSHIP
Conceptualised and executed for the Reliance Jewels Dream Diamond Sale, this campaign captures a universal truth: women love diamonds. However, the emotions behind gifting them make diamonds truly special. By showcasing heartfelt moments between husbands […]
SCARECROW COMPLETES A MONTH-LONG SHOOT FOR NCSM.
The National Council of Science Museums (NCSM), an autonomous organisation under the Ministry of Culture, Government of India, oversees 26 Science Centres across India. Recently, NCSM entrusted Scarecrow with the task of creating a comprehensive […]
HOW WE CREATED A SUCCESSFUL REAL ESTATE LAUNCH CAMPAIGN USING POSTCARD ART.
The launch of Spenta Corporation’s tower, Stardeous in Byculla has been a huge success. The background is – Spenta had launched an art-deco tower containing neo-classical designer homes. They approached Scarecrow to create an impactful […]
our yatra.com campaign. FEATURING gopal datt IN A NEVER-SEEN-BEFORE ROLE – The colosseum.
The legendary Neil French once said, “The first rule of humour in advertising. Be funny!” When Yatra.com approached us to create branded content that would engage audiences, we were like – How can we do […]
Every brand wished Rajni sir on his birthday. But our’s for POLICYBAZAAR went viral!
Dec 12 is an important day for every social media agency in the country. After all, it’s the birthday of Indian cinema’s greatest superstar, Rajinikanth. We brainstormed about how to leverage this moment-marketing opportunity for […]
OUR YOUTUBE CHANNEL. STARRING AMITABH BACHCHAN, KAREENA, SUNNY LEONE, KATRINA KAIF AND EVEN BETTER, SOME REALLY CUTE DOGS!
People often ask us where they can see all the TVCs and films we have done. Just visit our Youtube channel. It has stories that’ll make move you.. Be it the Violinist from Policybazar or […]
our first ever NEW BIZ win!
You need three Bs to become an entrepreneur. Balls. (We grew up with them!) Bucks. (We had this covered too, thanks to Vivek Suchanti) Believers. (People who are willing to give you a chance). Had […]
Quotes WE LOVE: It took me 4 years to paint like Raphael but a lifetime to paint like a child – Pablo Picasso
Let’s study Pablo Picasso’s bulls – something that once seen, cannot be forgotten. The Bull is a series of 11 lithographs created around Christmas in 1945. He started from flesh and bones – an image of a bull, […]
LIFE IS TOO SHORT TO WORK IN AN UGLY OFFICE
Take a short tour of the Scarecrow M&C Saatchi office at Ballard Estate, South Mumbai. Featured in French design magazines and shoots, enjoy! .
NEW CAMPAIGN: Nair Care & Mrunal Thakur join hands to inspire women
Scarecrow M&C Saatchi’s new campaign is for America’s No. 1 Hair Removal brand – NAIR. Featuring fashion icon, Mrunal Thakur and a peppy youth anthem with an empowering message, it’s getting good traction on digital […]
WE CREATED TEFLON’s FIRST EVER TVC FOR INDIA. NOW THAT’S ANOTHER FIRST.
Teflon is to surface coatings what Lewis Hamilton is to F1. It is omnipresent and is everywhere, on cooking pans, on needles (to reduce pain) and is being considered by NASA for a coating for […]
WARNING: THIS POLICYBAZAAR CAMPAIGN WILL MAKE YOU CRY!
On August 15th, we released a digital film for Policybazar. It featured an unlikely protagonist – an old violinist who plied his trade on the streets of Kolkata. Within 24 hours, the film went viral […]