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Campaigns by adminMar 15, 201910:33 amApril 11, 2022
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NEW CAMPAIGN: Nair Care & Mrunal Thakur join hands to inspire women

Scarecrow M&C Saatchi’s new campaign is for America’s No. 1 Hair Removal brand – NAIR. Featuring fashion icon, Mrunal Thakur and a peppy youth anthem with an empowering message, it’s getting good traction on digital […]

Campaigns by adminFeb 7, 201910:13 amApril 11, 2022

WE CREATED TEFLON’s FIRST EVER TVC FOR INDIA. NOW THAT’S ANOTHER FIRST.

Teflon is to surface coatings what Lewis Hamilton is to F1. It is omnipresent and is everywhere, on cooking pans, on needles (to reduce pain) and is being considered by NASA for a coating for […]

Social by adminJan 19, 20199:54 amMarch 18, 2022
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INSTAGRAM LOVES PROMOTING REELS. WE LOVE CREATING THEM!

We love organic. Starting with organic plums, like these! Or be it organic okras! However, what we love most is organic REACH! Aur is liye arz kaya hai. “Jo Organic reach se sach much Kare […]

Social by adminJan 3, 20199:49 amApril 10, 2022
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WARNING: THIS POLICYBAZAAR CAMPAIGN WILL MAKE YOU CRY!

On August 15th, we released a digital film for Policybazar. It featured an unlikely protagonist – an old violinist who plied his trade on the streets of Kolkata. Within 24 hours, the film went viral […]

Cool stuff by adminDec 25, 20189:55 amApril 11, 2022

QUIKR. LIVING FOODZ. CAPITAL FIRST. &Pictures. DANONE B’LUE. SCARECROW. 6 brands we built from scratch.

Scarecrow was born in 2010. We always looked at ourselves as a challenger brand. Our strengths were creativity, passion and a capacity to work hard. Soon enough, we realised that there were takers for what […]

Cool stuff by adminDec 7, 20188:09 amApril 11, 2022

QUOTES WE LOVE:

always remember that a very good sardine is always preferable to A not that good lobster.

Ferran Adria

Campaigns by adminNov 17, 201810:21 amApril 11, 2022

OUR FRESH LOOK CAMPAIGN. FEATURING DISHA PATANI AND BAZ LUHRMANN-STYLE POSTMODERNISM

FreshLook is the coloured cosmetic lens leader in India. It is a power brand of Alcon, the world’s largest eyewear company. The challenge was to find a role for FreshLook in the life of a […]

Campaigns by adminNov 6, 20183:35 pmMarch 18, 2022

Thank you Shane warne. for helping us create the most beautiful cricket campaign ever for sony sports

Sony Sports is India’s leading sports broadcaster. It has an impressive bouquet of properties across sports, including cricket. The marketing objective was to create an emotional bond with the cricket fan that goes beyond watching […]

Cool stuff by adminOct 23, 20183:49 pmMarch 18, 2022

ANY FOOL CAN MAKE YOU CRY. BUT TO MAKE PEOPLE LAUGH, THAT’S TOUGH! WE KNOW WHAT YOU MEANT, MR. CHAPLIN!

Comedy is hard. It’s lot of hard work and timing and crafting and rehearsals. At Scarecrow, we know how to make people laugh. We are the funny guys of advertising. Humour build brands and here […]

Cool stuff by adminOct 8, 201810:55 amMarch 18, 2022

SO, What EXACTLY is the connection between Gajraj Rao, Raghu Bhat, Manish Bhatt and KAUN BANEGA KARODPATI?

Life is all about relationships. Helping each other and supporting each other. And it all comes together beautifully in the end, like this video shows!

Campaigns by adminSep 28, 20189:57 amMarch 18, 2022

Our tourism australia campaign. starring kangaroos, giant tortoises and Harsha bhogle.

Australia was the host nation for the ICC T20 World Cups. In a run up to the event, we created a campaign for Tourism Australia called – ‘Experience the game and beyond’. It targeted passionate Indian […]

Campaigns by adminSep 10, 20189:52 amApril 10, 2022

AN ANTI-SMOKING FILM WITH SUNNY LEONE & ALOK NATH? THANKFULLY, NOBODY ASKED US WHAT WE WERE SMOKING!

It’s one of the biggest viral hits ever. It also happens to be the only time, Scarecrowites turned up for the shoot, 2 hours in advance! The result was Youtube gold. ’11 Minutes’, the anti-smoking […]

Campaigns by adminAug 25, 201810:19 amMarch 18, 2022

How scarecrow placed FUN FOODS MAYONNAISE IN INDIAN KITCHENS. WITH A LITTLE HELP FROM SONALI BENDRE.

German food company Dr. Oetker had big plans for India. They acquired Fun Foods in 2008 as part of its acquisition strategy. The next task was to create a marketing campaign that will place Fun […]

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